In the interest of fairness and possible legal implications, I will tell you a story that recently happened to be, but WITHOUT using the company names. I will refer to them as company A and company POO (you will see why later)
A few days ago, I was on a mission... Shopping for church supplies. As any normal shopping trip would be it was a time filled with fun, laughter, song (you get the picture... it was shopping)
When suddenly a dark cloud began to descend upon me... more specifically on my bowels (at this point I will say, YES it is more information than you need to know, so I will stop there).
As the storm began to rage, I began to look for a place of safety and refuge from the storm (Do you see where I am going with this??). I stopped by "company POO" because they were the closest, in hopes that they would provide a safe shelter from the approaching storm. As I went into the shelter, I was OVERCOME by the grossest, most foul smell I have ever smelled in a public place. I began looking for a seat in the shelter (stall for those that still don't get it) but everyone I saw had "Stuff" on it.... weather that "Stuff" be "Rain" from a previous storm, or "Other" debris (Yes I am serious... why i call it company POO). Never have I been in so nasty of a shelter... even the local parks and rec "Shelters" are better maintained. I kid you NOT, I felt like I was going to throw-up if I stayed in there another second.
The storm was getting closer, the sky's swirling with rage.... I frantically began looking for a new shelter, and I came a cross "company A". I went into the shelter, and was immediately amazed by how well maintained it was... and the smell... oh wow.... almost a sweet smell of citrus, it vaguely reminded me of those orange Flintstones push pops I used to get as a kid. Each of the seats in the shelter were maintained, and clean, it appeared as if the "Grounds keeper" had maintained after every storm... so I felt safe.
The rains came, the thunder rolled, and the storm subsided.
As I began to leave I started thinking
What is the true cost of deodorizer?
--- The true cost of deodorizer, is a potential customer!
In the case of company POO
This was a major bookseller and a store chain, had I felt safe in their "Shelter" I would have browsed around when the storm subsided, possibly seeing some book or other trinket that I absolutely could NOT live without. Instead, their lack of cleanliness and deodorizer sent a potential customer "Running"out the front door. I also know now from that experience that if I ever am in need of a shelter from another storm, I won't even check there.... I will avoid it like the plague (or like I might catch a plague if I go in there again).
In the case of company A
My hat's off to you, and because of your excellent cleanliness, and wonderful smell in your "Shelter" I will promote you---
Company A was "Chic-Fil-A"! An American Icon of cleanliness and non-interactive customer service. Their cost for their deodorizer was not only more advertising via my blog, but continued loyalty from a customer.... who knows if I EVER need shelter from a storm, they are there, safe, clean, and they smell good!!!
Did you get that .... a new phrase I think I just made up??
Non-interactive customer service
JUST as important as the interactive customer service.... but I will blog about that later